Custom Fitting: American Golf's Unique Offering

do american golf do custom fitting

American Golf offers custom fitting services for golf clubs, which involves working with an expert to ensure that your clubs are perfectly suited to your physiology and swing. Custom fitting is beneficial for golfers of all skill levels as it helps improve performance and can prevent swing faults that may take months or years to correct. While American Golf provides free fitting, there may be limitations in shaft options and the level of personalisation compared to a professional fitter. The quality of fitting can also vary depending on the location and expertise of the fitter. It is recommended to do your research, bring your existing clubs for comparison, and be mindful of potential upselling.

Characteristics Values
Custom fitting Available
Fitting charges Free if clubs are bought from them
Fitting quality May vary, some claim it to be bad
Fitting process Involves hitting shots while a launch monitor measures the club and ball's movement
Fitting refund Available if clubs are bought from them

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Custom fitting is for everyone

There is a common misconception that custom-fitted golf clubs are only for experienced players, but this is simply not true. Research shows that 75% of golfers are playing with the wrong clubs or shafts, and 87% of golfers who get custom fittings lower their handicap by at least 10%. Custom fitting ensures your clubs are working for you, not against you.

Golf is a challenging sport, and using ill-fitting equipment can make it even harder. Custom-fitted clubs are tailored to your physiology and swing, helping you improve your game. Even Tiger Woods, one of the greatest golfers of all time, started playing with customised equipment at the age of four and continued to get refitted as he grew and his swing evolved.

You may be hesitant to invest in custom fitting if you're a beginner or a high handicapper, but it can be a valuable investment. A good fitting can also serve as a lesson, as you'll gain insights into what causes certain results. For example, you might learn that you're hitting down on the ball, causing excess spin and reducing distance. With this knowledge, you can make adjustments to your swing and choose the right equipment to optimise your performance.

While some retailers, like American Golf, offer free fittings, they may have limitations in shaft options and provide a more basic service. Independent certified fitters can offer a more comprehensive and personalised experience but may charge a fee. Ultimately, the decision comes down to your individual needs and preferences.

Whether you're a beginner or a pro, custom fitting can help take your golf game to the next level. Don't let misconceptions hold you back from unlocking your full potential on the course.

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Custom fitting involves working with an expert

During a custom fitting session, you will work closely with a fitter who will guide you through a series of measurements and adjustments to optimise your clubs for your unique body and swing characteristics. This typically involves hitting shots while a launch monitor tracks the club and ball's movement, providing data-driven insights to fine-tune your setup.

The fitter will consider various factors, including shaft length, loft, and lie angle, to ensure your clubs align with your height, arm length, and swing posture. They may also offer insights and lessons to improve your swing and overall technique.

While some retailers, like American Golf, offer free custom fitting, it is often provided with the expectation that you will purchase your clubs from them. However, it is important to remember that their primary goal is to drive sales, which may influence their recommendations. Independent certified fitters can provide more personalised and in-depth services, ensuring you receive unbiased advice and the highest level of attention to detail.

Custom fitting is beneficial for golfers of all skill levels, from beginners to professionals. It ensures that your equipment is tailored to your unique needs, promoting a more enjoyable and effective golfing experience.

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Fitting and adjusting clubs are different

Golf club fitting is a crucial process in the sport that involves tailoring golf clubs to match a player's unique swing characteristics and physical attributes. This process is often provided as a free service by golf retailers like American Golf, with the expectation that customers will purchase their clubs from them. While it is possible to bring your own clubs to a fitting, it is not necessary as fitters will have a range of clubs for players to try.

The fitting process typically involves an analysis of a player's swing mechanics, physical attributes, and playing style. This includes measuring aspects such as swing speed, launch angle, and spin rate. Players will then have the opportunity to test different clubs, providing insight into how club design affects their performance.

Fitting and adjusting clubs are distinct processes. Fitting involves determining the optimal specifications for a player's clubs, such as shaft length, loft, and lie angle. Adjusting clubs refers to making physical alterations to the clubs to match those specifications. Adjustments are typically made by a local pro shop or club builder and may incur a fee.

Following the fitting, the fitter will recommend club specifications tailored to the player. This could include adjustments to the shaft flex, weight, length, grip size, and clubhead design. These adjustments aim to optimise the player's performance and consistency on the course.

It is worth noting that custom fitting is beneficial for golfers of all skill levels. Research suggests that a significant percentage of golfers use ill-fitting clubs, which can negatively impact their game. By investing in a good fitting and making necessary adjustments, golfers can improve their performance and avoid developing swing faults.

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Custom fitting can be part-lesson

Custom fitting can absolutely be part of a lesson. While it may be daunting, it is an exciting opportunity to improve your game. During a custom fitting, you work with an expert to ensure that your golf clubs are perfectly suited to your physiology and swing. This involves hitting shots while a launch monitor measures the club and ball's movement, allowing the fitter to create an optimal setup.

A good custom fitter will provide insights that can improve your understanding of the game and your performance. For example, you might learn that you are hitting down on the ball, causing excess spin and reducing distance. In this case, the fitter could recommend a low-spin driver and suggest adjusting your angle of attack. This knowledge can improve your performance long after you've moved on to a different driver.

American Golf offers free custom fitting, hoping that you will purchase an expensive set of irons or drivers. While some view this as a positive opportunity, others are skeptical, believing it may lead to rushed or poor-quality fittings. However, American Golf's service can be a good starting point for the average golfer, and they will refund the fitting charge if you buy clubs through them.

If you are seeking a more in-depth and bespoke fitting service, consider an independent certified fitter. They can provide a more personalized experience and a wider range of shaft options. Additionally, if you already own a set of clubs, taking them to a local pro shop for adjustments may be a quicker and more cost-effective solution than a full custom fitting.

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American Golf's free fitting service

American Golf offers a free fitting service for its customers. This service is designed to ensure that your golf clubs are perfectly suited to your physiology and swing. During the fitting, you will work with an expert who will guide you through the process of figuring out the shaft/loft/lie that you need. This typically involves hitting shots while a launch monitor measures the club and ball's movement, enabling the fitter to create a setup that optimises performance.

The free fitting service is a strategic offering by American Golf, as it encourages customers to purchase expensive golf equipment from them after the fitting. While the service is generally well-received, some customers have reported that the fitters at American Golf can be pushy, especially if they sense that a customer is not planning to make a purchase.

It is important to note that American Golf's free fitting service may not be as comprehensive as that of a professional fitter. As a high-volume retailer, they may have limitations in shaft options and may not provide the same level of bespoke fitting that a specialist would offer.

Research suggests that custom fitting can significantly improve a golfer's performance. Data shows that 87% of golfers who get custom-fitted lower their handicap by at least 10%. Custom fitting can help golfers avoid unknowingly compensating for ill-fitting clubs, which can lead to swing faults that take months or years to correct.

Frequently asked questions

Yes, American Golf offers custom fitting for golf clubs.

Custom fitting at American Golf is free if you are buying clubs from them. Some sources suggest that American Golf offers free fitting in the hopes that customers will purchase an expensive set of irons or drivers. However, some stores may charge a fee if you do not buy any clubs.

Research suggests that at least 75% of golfers are playing with the wrong clubs or shafts. Data also shows that 87% of golfers who get custom-fitted lower their handicap by at least 10%. Custom fitting ensures your clubs are working for you and not against you.

No, custom fitting is for everyone. It can also be part-lesson, as you will gain a greater understanding of what causes certain results.

Yes, there are independent certified fitters available that can provide more in-depth fitting services.

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