Nina Caldwell
The American Family Insurance Championship, also known as the AmFam Championship, is an annual professional golf tournament held in Madison, Wisconsin. Since its inception in 2016, the championship has raised nearly $20 million for the American Family Children's Hospital and other charities. The tournament features 76 of the top PGA TOUR Champions players, including major champions, Hall-of-Famers, and past winners. The 2025 AmFam Championship will be hosted at TPC Wisconsin and promises an exciting three-day golf tournament, a concert, and a 5K competition.
| Characteristics | Values |
|---|---|
| Name | American Family Insurance Championship |
| Other Names | AmFam Championship, AmFam Champ |
| Year | 2016-2025 |
| Location | University Ridge Golf Course, Madison, Wisconsin |
| Host | Steve Stricker |
| Participants | 76 of the top PGA TOUR Champions players |
| Format | Three-day golf tournament |
| Winners | Jerry Kelly (2021), Scott McCarron (2018), Thongchai Jaidee (2022), Steve Stricker (2023), Ernie Els (2024) |
| Charitable Cause | American Family Children's Hospital, Steve Stricker American Family Insurance Foundation |
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Tournament history
The American Family Insurance Championship, also known as the AmFam Championship or AmFam Champ, is an annual professional golf tournament on the PGA Tour Champions in Madison, Wisconsin. The tournament was created in 2016 by American Family Insurance, the PGA Tour Champions, and PGA Tour player and Wisconsin native Steve Stricker. It features 76 of the top PGA Tour Champions players, including major champions, Hall-of-Famers, and past champions.
The inaugural edition of the tournament was held in June 2016 at the University Ridge Golf Course in Madison, Wisconsin, with a field of 81 players and a $2 million purse in a no-cut 54-hole event. Kirk Triplett won the debut event with a final score of 199 (-17), two strokes ahead of runners-up Bart Bryant and Mike Goodes.
Since its inception, the tournament has raised nearly $20 million for the American Family Children's Hospital and more than 1,000 other charities, while also generating an estimated $115 million in local economic impact. The proceeds from the tournament benefit the Steve Stricker American Family Insurance Foundation, which supports hundreds of organizations and the American Family Children's Hospital.
The 2023 championship was won by Steve Stricker, who scored 18-under par with a total score of 198. Ernie Els won the 2024 championship in a sudden-death playoff over Stricker. The 2025 championship will be held at TPC Wisconsin in Madison, Wisconsin, featuring a new team format and a new home course.
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Past winners
The American Family Insurance Championship, also known as the AmFam Championship, is an annual golf tournament that has been held since 2016. The championship features 76 of the top PGA TOUR Champions players, including major champions, Hall-of-Famers, and past winners. The tournament is hosted by Wisconsin native and PGA TOUR player Steve Stricker, who also won the championship in 2023 with a score of 18-under par and a total score of 198.
- 2024: Ernie Els
- 2023: Steve Stricker
- 2022: Thongchai Jaidee
- 2021: Jerry Kelly
- 2018: Scott McCarron
- 2016: Kirk Triplett
The AmFam Championship is not just a golf tournament but also a community celebration, raising funds for various charities. Since its inception, the championship has raised nearly $20 million for the American Family Children's Hospital and hundreds of other charities.
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Charity fundraising
The American Family Insurance Championship (also known as the AmFam Championship or AmFam Champ) is an annual charity fundraising event. Since its inception in 2016, the tournament and its associated events have raised nearly $20 million for the American Family Children's Hospital and more than 1,000 other charities. The proceeds also benefit the Steve Stricker American Family Insurance Foundation, which supports hundreds of organisations.
The AmFam Championship is a three-day golf tournament that takes place in Madison, Wisconsin, and features 76 of the top PGA TOUR Champions players. The tournament includes a star-studded field of major champions, Hall-of-Famers, and past champions from both the US and internationally. The event also includes an exciting concert and a 5K competition, adding to the community celebration.
The 2025 AmFam Championship will be held at TPC Wisconsin, a one-of-a-kind Midwestern golf experience designed by Ryder Cup Captain Steve Stricker and PGA Head of Design Steve Wenzloff. The tournament will take place from June 6 to June 8, with doors opening one hour before the first tee time. The final field of players is set a week before the tournament.
The American Family Insurance Championship is a highly anticipated event that brings together golf legends and the community, all while raising significant funds for charitable causes. The tournament has a positive impact on the local economy and has generated an estimated $115 million in local economic impact since its beginning.
The championship is hosted by Wisconsin golf legend and PGA TOUR player Steve Stricker, who also serves as the brand ambassador for American Family Insurance. Stricker is deeply involved in the event and has expressed the impact it has on the community and the monies raised for the hospital and charities. The tournament is a special event for Stricker, who is also a co-chair of the Steve Stricker American Family Insurance Foundation.
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Concert performances
The American Family Insurance Championship, or AmFam Championship, is an annual golf tournament held in Madison, Wisconsin. The tournament has been accompanied by several notable concert performances over the years.
In 2022, the AmFam Championship Concert featured three-time Country Music Association (CMA) Vocal Group of the Year and five-time Grammy Award winners, Lady A, as the headliners. They were joined by special guests Boyz II Men and Edwin McCain. The concert took place at Breese Stevens Field in Madison, Wisconsin, on Friday, June 10, 2022.
In 2021, the community concert featured the multiple-award-winning supergroup and Nashville Walk of Fame inductees, Little Big Town. They performed hits from their extensive country music career at the American Family Insurance Amphitheater in partnership with Milwaukee World Festival, Inc.
On Friday, June 21, 2019, superstar singer, musician, and songwriter Toby Keith performed at Madison's Breese Stevens Field. Keith was joined by her daughter, country music singer Krystal Keith, along with the American rock band 38 Special.
For the 2023 concert, Tyler Hubbard brought his energetic and entertaining style of country music to Breese Stevens Field on Friday, June 9. All proceeds from this concert were donated to the Steve Stricker American Family Insurance Foundation and other local charities. The 2023 concert also featured Drake White as a performing artist.
The 2025 American Family Insurance Championship Concert will be headlined by Megan Moroney, with special guest Clint Black, and an opening act by Emily Ann Roberts. The concert will take place at Breese Stevens Field in Madison, Wisconsin, on Friday, June 6, 2025.
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Team format
The American Family Insurance Championship, also known as the AmFam Championship or AmFam Champ, is an annual professional golf tournament held in Wisconsin as part of the PGA Tour Champions. The tournament was created in 2016 by American Family Insurance, the PGA TOUR Champions, and PGA TOUR player and Wisconsin native Steve Stricker.
The 2025 AmFam Championship will introduce a new team format, marking a shift from the traditional individual competition structure. This innovative approach will add a layer of strategic depth and collaborative excitement to the game.
Each team will consist of two players, fostering a dynamic where teammates can strategize, motivate, and support each other throughout the tournament. This format encourages camaraderie and a sense of collective achievement, enhancing the competitive spirit of the event.
The tournament will likely employ a variety of scoring formats to ensure a well-rounded assessment of the teams' performances. These formats may include better ball (best ball) and alternate shot (foursomes) competitions, which are commonly used in team golf events.
Better ball involves both players on each team playing their own balls throughout the course. At the end of each hole, the lower score among the teammates is selected as the team score for that particular hole. This format promotes aggressive play and encourages teammates to take calculated risks, knowing that their partner can provide a safety net.
On the other hand, alternate shot requires teammates to take alternate turns playing the same ball. This format emphasizes strategy, precision, and teamwork, as players must carefully plan their shots and consider their partner's strengths and weaknesses.
The AmFam Championship's team format will not only showcase the individual skills of the players but also test their ability to adapt, communicate, and work together effectively. It promises to bring a fresh dynamic to the game, creating new alliances and rivalries that will captivate spectators and keep them on the edge of their seats.
By embracing this team format, the AmFam Championship is taking a step towards innovation while preserving the essence of competitive golf. This evolution in format underscores the tournament's commitment to offering a unique and memorable experience for both participants and golf enthusiasts alike.
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Frequently asked questions
The American Family Insurance Championship (AmFam Championship) is a professional golf tournament that takes place in Wisconsin as part of the PGA Tour Champions.
The Am Fam Golf Championship takes place from Friday 6th to Sunday 8th June 2025 at TPC Wisconsin in Madison, Wisconsin.
The most recent winner of the Am Fam Championship in 2024 was Ernie Els, who beat Steve Stricker in a sudden death playoff. Previous winners include Thongchai Jaidee in 2022, Jerry Kelly in 2021, and Scott McCarron in 2018.
The Am Fam Championship is hosted by Wisconsin native Steve Stricker, who co-chairs the Steve Stricker American Family Insurance Foundation.
