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The American Family Insurance Championship, also known as the AmFam Championship, is an annual golf tournament that has been held in Madison, Wisconsin since 2016. The championship features 76 top PGA TOUR Champions players, including major champions, Hall-of-Famers, and past champions. The tournament has raised over $20 million for charities, including the American Family Children's Hospital, and has generated an estimated $115 million in local economic impact. The AmFam Championship also includes a concert and a 5K competition. Recent winners of the tournament include Steve Stricker (2023), Thongchai Jaidee (2022), and Jerry Kelly (2021).
| Characteristics | Values |
|---|---|
| Tournament Name | American Family Insurance Championship |
| Year | 2025 |
| Location | TPC Wisconsin, Madison, Wisconsin |
| Dates | June 6-8, 2025 |
| Format | New team format |
| Participants | 76 of the top PGA TOUR Champions players |
| Host | Steve Stricker |
| Past Winners | Jerry Kelly (2021), Thongchai Jaidee (2022), Steve Stricker (2023) |
| Proceeds | Steve Stricker American Family Insurance Foundation, American Family Children's Hospital, and other charities |
| Associated Events | 3-day golf tournament, concert, 5K competition |
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What You'll Learn
American Family Insurance Championship winners
The American Family Insurance Championship is an annual PGA Tour Champions tournament that was created in 2016 by American Family Insurance, PGA Tour Champions, and PGA Tour player and Wisconsin native, Steve Stricker. The tournament has raised nearly $20 million for the American Family Children's Hospital and other charities in south central Wisconsin.
- 2025: Thomas Bjørn and Darren Clarke
- 2024: Ernie Els
- 2023: Steve Stricker
- 2022: Thongchai Jaidee
- 2021: Jerry Kelly
- 2018: Scott McCarron
- 2016: Kirk Triplett
The tournament brings together 76 of the top PGA Tour Champions players, including major champions, Hall-of-Famers, and past champions. It offers a unique Midwestern golf experience and is designed to be a community celebration in Madison, Wisconsin.
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AmFam Championship history
The American Family Insurance Championship (also known as the AmFam Championship or AmFam Champ) is an annual professional golf tournament that takes place in Wisconsin. It was founded in 2016 by American Family Insurance, the PGA TOUR Champions, and PGA TOUR player and Wisconsin native Steve Stricker. The tournament is hosted at TPC Wisconsin in Madison, Wisconsin, and features 76 of the top PGA TOUR Champions players from the US and internationally, including major champions, Hall-of-Famers, and past champions.
The AmFam Championship is a three-day event that includes a golf tournament, a concert, and a 5K competition. It has raised nearly $20 million for the American Family Children's Hospital and more than 1,000 other charities, while also generating an estimated $115 million in local economic impact. The proceeds benefit the Steve Stricker American Family Insurance Foundation, which supports various organizations and the American Family Children's Hospital.
The inaugural edition of the AmFam Championship took place in June 2016 and had an 81-player field with a $2 million purse in a no-cut 54-hole event. Kirk Triplett won the debut event with a final round of 65 (-7) for 199 (-17), two strokes ahead of runners-up Bart Bryant and Mike Goodes.
Since its inception, the AmFam Championship has featured some exciting competitions and notable winners. Jerry Kelly won the 2021 AmFam Champ with a score of 14-under par and a total score of 202. In 2022, Thongchai Jaidee took the title with a score of -14 and a total score of 202, followed by Tom Pernice Jr. in second place. In 2023, Steve Stricker won the championship with an impressive score of 18-under par and a total score of 198. The 2025 AmFam Championship will be held at TPC Wisconsin in Madison, Wisconsin, featuring a new team format and a new home course.
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AmFam tournament format and location
The AmFam Championship, officially known as the American Family Insurance Championship, is an annual golf tournament that takes place in Madison, Wisconsin. The tournament is a collaboration between American Family Insurance, the PGA TOUR Champions, and PGA TOUR player and Wisconsin native, Steve Stricker. It was first held in 2016 and has since become a premier event on the PGA TOUR Champions calendar.
The AmFam Championship brings together 76 of the top PGA TOUR Champions players, including major champions, Hall-of-Famers, and past winners. The tournament is hosted at TPC Wisconsin, a golf course designed by Ryder Cup Captain Steve Stricker and PGA Head of Design Steve Wenzloff. The course offers a unique Midwestern golf experience with an open front nine and a more forested back nine.
The tournament format typically consists of 54 holes played over three days, with no cuts. In 2025, the AmFam Championship introduced a new team format, adding an exciting twist to the traditional individual competition. The tournament also features an opening ceremony, with doors opening one hour before the first tee time, and a concert for attendees to enjoy.
The AmFam Championship has a rich history of champions, with notable winners including Jerry Kelly, Scott McCarron, Fred Couples, and Steve Stricker himself, who won the tournament in 2023. The proceeds from the tournament benefit the Steve Stricker American Family Insurance Foundation, which supports various organizations and the American Family Children's Hospital.
The AmFam Championship combines exciting golf with a community celebration, raising millions of dollars for charity and making it a highly anticipated event in the world of golf.
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AmFam's charitable impact
The American Family Insurance Championship, also known as the AmFam Championship, is a professional golf tournament in Wisconsin on the PGA Tour Champions. Since its inception in 2016, the tournament has raised nearly $20 million for the American Family Children's Hospital and more than 1,000 other charities. The proceeds benefit the Steve Stricker American Family Insurance Foundation, which supports hundreds of organisations and the American Family Children's Hospital. The tournament has also generated an estimated $115 million in local economic impact.
The AmFam Championship brings together 76 of the top PGA Tour Champions players, including major champions, Hall-of-Famers, and past champions. The tournament is hosted by Wisconsin golf legend Andy North and features a star-studded field of U.S. and international golf legends. The 2025 tournament will be held at TPC Wisconsin in Madison, Wisconsin, which offers a one-of-a-kind midwestern golf experience.
The AmFam Championship is more than just a golf tournament; it is a community celebration that includes a three-day golf tournament, an exciting concert, and a 5K competition. The event brings people together and raises funds for worthy causes, making a significant charitable impact. The tournament has a positive impact on the local community and beyond, with the monies raised going towards supporting various organisations and the children's hospital.
The 2023 American Family Insurance Championship was won by Steve Stricker, who also serves as the tournament host and brand ambassador for American Family Insurance. Stricker co-chairs the Steve Stricker American Family Insurance Foundation, which has made a significant impact since its founding in 2013. The foundation supports hundreds of organisations and has helped raise millions of dollars for charity.
The AmFam Championship is an annual event that combines sports, entertainment, and community engagement. Through the support of sponsors, players, and attendees, the tournament has been able to raise a significant amount of money for charity and make a lasting impact on the community. The event showcases the power of sports in bringing people together and creating positive change.
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Steve Stricker's career highlights
Steve Stricker is a Wisconsin-born golf legend. He has had a long and illustrious career, with 12 wins on the PGA Tour. Here are some of the highlights:
Wisconsin State Open Wins
Stricker won the Wisconsin State Open five times between 1987 and 2000.
Representing the USA
Stricker represented the United States on five Presidents Cup teams and three Ryder Cup teams.
World Rankings
In 2010, Stricker was ranked second in the world rankings.
American Family Insurance Championship
Stricker co-founded the American Family Insurance Championship in 2016, which has since become an annual premier PGA TOUR Champions tournament. The championship raises funds for the Steve Stricker American Family Insurance Foundation, which he co-chairs, the American Family Children's Hospital, and hundreds of other charities. In 2023, Stricker won the tournament with a score of 18-under par.
TPC Wisconsin
Stricker designed the TPC Wisconsin golf course in Madison, Wisconsin, which opened in 2023. The course is a one-of-a-kind midwestern golf experience and has hosted the American Family Insurance Championship since 2023.
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Frequently asked questions
The American Family Insurance Championship, also known as the AmFam Championship, is a professional golf tournament in Wisconsin on the PGA Tour Champions.
The AmFam Championship was inaugurated in June 2016.
Steve Stricker won the 2023 AmFam Championship with a score of 18-under par and a total score of 198.
The AmFam Championship is played at the University Ridge Golf Course in Madison, Wisconsin.
The AmFam Championship is a three-day golf tournament that includes an exciting concert and a 5K competition. The proceeds from the tournament go towards supporting the Steve Stricker American Family Insurance Foundation, the American Family Children's Hospital, and The First Tee of South Central Wisconsin.
