Harper Lin
Cobra Golf is a leading golf club and equipment manufacturer based in Carlsbad, California. It was founded in 1973 by Thomas L. Crow, an Australian amateur golfer and champion. Cobra Golf was once partly owned by Greg Norman, who bought 12% of the company for $2 million in 1990. Norman, a former world number one golfer, helped design Cobra's first line of forged irons, using them to win the '93 Open Championship. He also won the British Open with Cobra Irons, leading the Tour in total driving for the year using the Cobra KING COBRA Steel Driver. Cobra Golf is now a subsidiary of Puma, which purchased the company in 2010.
| Characteristics | Values |
|---|---|
| Year Cobra Golf was founded | 1973 |
| Founder of Cobra Golf | Thomas Crow |
| Current owner of Cobra Golf | Puma |
| Greg Norman's association with Cobra Golf | Bought 12% of the company in 1990/1991 for $2 million |
| Greg Norman's contribution to Cobra Golf | Helped design Cobra's first forged irons, The Norman Signature CB and MB Forged Irons |
| Cobra Golf's headquarters | United States |
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What You'll Learn
Greg Norman was a part-owner of Cobra Golf
In 1990, Greg Norman, the Australian professional golfer, joined forces with Cobra Golf. Norman invested $2 million in the company and became a brand ambassador, acquiring 12% of the company. This investment paid off for Cobra Golf as it entered a decade-long hot streak. Norman helped design Cobra's first line of forged irons, the Norman Signature CB and MB Forged Irons. He went on to win the 1993 Open Championship using these irons.
Cobra Golf was the first company to offer a full set of oversized irons in 1992, which became the performance standard and the number one selling iron in golf. The company was also the first US-based equipment manufacturer to offer graphite shafts as standard choices in irons and woods.
In 1996, Crow sold Cobra Golf to American Brands, the parent company of Acushnet/Titleist, for $700 million. Cobra Golf is now a subsidiary of Puma, which purchased the company in 2010.
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Norman bought 12% of the company in 1990/1991
Greg Norman, an Australian professional golfer, was once a part-owner of Cobra Golf. Cobra Golf was founded in 1973 by Thomas Crow, an Australian amateur golfer. In 1990/1991, Greg Norman acquired 12% of Cobra Golf for $2 million and became a brand ambassador. This investment paid off when the company then known as American Brands, Acushnet's parent company, purchased Cobra Golf for $700 million.
Norman's investment in Cobra Golf had a significant impact on the company's success and growth. With Norman on board, Cobra Golf gained prestige and celebrity endorsement. Norman's expertise and involvement in product design and development further enhanced the brand's reputation and appeal.
One of the notable contributions during this period was the creation of the Norman Signature CB and MB Forged Irons. These were Cobra's first line of forged irons, designed and built with Norman's input and bearing his name. The collaboration between Norman and Cobra Golf extended beyond product design.
Norman also used Cobra Golf equipment in his professional golf career. He won the British Open at Royal St. George's, becoming the first player to win a Major Championship using Cobra Irons. Norman's success with Cobra Golf equipment further solidified the brand's reputation for performance and quality.
In addition to his role as an investor, brand ambassador, and product designer, Norman's association with Cobra Golf as a professional golfer helped to strengthen the brand's presence and credibility in the golf industry. His endorsement and use of Cobra Golf equipment demonstrated his confidence in the brand's quality and performance.
Norman's involvement with Cobra Golf lasted for many years, and his impact on the company's success and reputation was significant. His investment, product contributions, and athletic achievements with Cobra Golf equipment all contributed to the brand's growth and prominence in the golf industry.
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He invested $2 million in Cobra Golf
Cobra Golf is a leading golf club and golf equipment manufacturer based in Carlsbad, California. The company was founded in 1973 by Thomas L. Crow, an Australian amateur golfer and winner of the 1961 Australian Amateur Golf Championship.
In 1990, Greg Norman, the former #1 player in the world, acquired a 12% stake in Cobra Golf for $2 million. Norman's investment and subsequent brand ambassadorship added prestige and celebrity to the brand. He helped design Cobra's first line of forged iron: The Norman Signature CB and MB Forged Irons.
Norman's endorsement of Cobra Golf lasted for many years and included his use of the KING COBRA Steel Driver, with which he won the British Open at Royal St. George's in 1993. This was the first Major Championship won with Cobra Irons.
Following Norman's investment and involvement, Cobra Golf experienced significant growth and success. In 1996, the company was sold to American Brands, the parent company of Acushnet/Titleist, for $700 million. This sale marked a pivotal moment in the history of Cobra Golf, showcasing the substantial returns generated from Norman's initial $2 million investment.
Today, Cobra Golf is a subsidiary of Puma, which purchased the company through the Acushnet company in 2010. Cobra continues to be a renowned brand in the golf industry, known for its innovative clubs and equipment.
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Norman helped design Cobra's first forged irons
Cobra Golf is a leading golf club and equipment manufacturer based in Carlsbad, California. It was founded in 1973 by Thomas Tom Crow, an Australian amateur golfer and champion. Cobra was dedicated to the average golfer and was the first US club manufacturer to sell lightweight graphite-shafted woods and irons.
Greg Norman, formerly the number one golfer in the world, signed with Cobra Golf in the early 1990s after purchasing 12% of the company for $2 million. Norman helped design and build Cobra's first line of forged irons: The Norman Signature CB and MB Forged Irons. The clubs were known as the KING COBRA Steel Driver and were the first Major Championship won with Cobra Irons.
Norman's relationship with Cobra lasted for many years. He led the Tour in total driving for the year using the KING COBRA Steel Driver, and his victory at the British Open at Royal St. George's was the first Major Championship won with Cobra Irons.
The Norman Signature CB and MB Forged Irons are still sought-after clubs, with some golfers restoring them for play. Cobra Golf is now a subsidiary of Puma, which purchased the company in 2010.
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He became a brand ambassador for the company
Cobra Golf is a leading golf club and equipment manufacturer, producing a wide range of golf clubs and accessories. The company was founded in 1973 by Thomas Crow, an Australian amateur golfer and champion.
Australian professional golfer Greg Norman joined Cobra Golf in 1991. Norman invested $2 million in the company and became a brand ambassador. He bought 12% of the company, helping to build Cobra's first line of forged iron: The Norman Signature CB and MB Forged Irons.
Norman's investment paid off when the company then known as American Brands, Acushnet's parent company, purchased Cobra Golf for $700 million. Norman's endorsement of Cobra Golf lasted for many years, and he was the first of several leading golfers to join forces with the company.
Norman also used Cobra Golf clubs to win the 1993 Open Championship. He led the Tour in total driving for the year, using the King Cobra Steel Driver.
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Frequently asked questions
No, Greg Norman does not own Cobra Golf. He previously owned 12% of the company, but it is now a subsidiary of Puma.
Greg Norman bought 12% of Cobra Golf in 1990 or 1991, investing over $2 million in the company.
Greg Norman was a brand ambassador for Cobra Golf. He helped design the company's first forged irons, the Norman Signature CB and MB Forged Irons, and used them to win the 1993 Open Championship. He also endorsed the company's products.
