Jackson Reid
Golf Wang is an American streetwear brand founded by musician Tyler, the Creator in 2011. The brand made its runway debut in 2016 at Made LA, a fashion event created by IMG. Known for its colourful aesthetic, Golf Wang has since expanded beyond its initial offerings of hoodies and t-shirts to include footwear through collaborations with Converse and Vans, often under the name GOLF le FLEUR*, jewellery, and other products.
| Characteristics | Values |
|---|---|
| Type | Streetwear |
| Brand Origin | American |
| Year Established | 2011 |
| Founder | Tyler, the Creator |
| Brand Aesthetic | Colorful, pastel colors, bold graphics |
| Product Range | Clothing, footwear, jewellery, scented candles |
| Notable Collaborations | Converse, Vans, Lacoste, Jeni's Splendid Ice Creams, Clarks Originals |
| Parent Company | Odd Future Wolf Gang Kill Them All (OFWGKTA) |
Explore related products
$19.74 $24.99
$27.18 $32.99
$43.19 $53.99
What You'll Learn
Golf Wang's founder
Golf Wang is an American streetwear brand founded by musician Tyler, the Creator, in 2011. The brand's name is a spoonerism of Tyler's Los Angeles-based musical collective Odd Future Wolf Gang Kill Them All (OFWGKTA), of which he was a co-founder.
Tyler's early designs for Golf Wang were a step above Odd Future's regular merchandise, which mostly consisted of printed t-shirts. Golf Wang maintained the group's ethos with fluorescent colours and youthful graphics, reflecting Tyler's own personal style. The brand's first big partnership was with Vans, which resulted in multiple brightly coloured variations of the Era sneaker, released from 2013 to 2016. In 2016, Golf Wang made its runway debut at Made LA, a fashion event created by IMG. The show also marked the debut of the Golf le Fleur shoe collaboration with Converse and Vans.
Since its inception, Golf Wang has grown into a full-fledged fashion label with a diverse range of products, including clothing, footwear, jewellery, and other accessories. The brand has collaborated with various companies, including Converse, Vans, and Lacoste, and has gained a dedicated fan base, becoming a cultural phenomenon.
While Tyler remains the owner of Golf Wang, he has stated that he is no longer heavily involved in the day-to-day design process, instead overseeing his creative team and giving feedback on their designs. He has passed the reins to his team of designers, including Dre, who has become one of the leading designers at Golf Wang.
Golf Rounds: Holes, Scoring, and Etiquette
You may want to see also
Explore related products
$25.99 $35.99
Brand collaborations
Golf Wang is an American streetwear brand established by musician Tyler, the Creator, in 2011. The brand is known for its colourful aesthetic, combining elements of prep, skate, streetwear, and sportswear.
Since its inception, Golf Wang has collaborated with several other brands as part of various projects. The brand's first notable collaboration was with Vans, which lasted from 2013 to 2016. Following this, Golf Wang collaborated with Converse to create the shoe collection GOLF le FLEUR*, which debuted at the Made LA fashion event in 2016. The collection included Converse One Star shoes in a new light blue colourway called "Clearwater". GOLF le FLEUR* has since branched off into a standalone luxury lifestyle and apparel brand.
In 2017, Golf Wang collaborated with Japanese sandal brand SUICOKE to release the KAW-CAB sandals in "Mocha" and "Lemon Yellow". In 2019, they released two new silhouettes: the DEPA-CAB sandals and the GLF Giano Ox shoes, the latter in collaboration with Converse. Also in 2019, Golf le Fleur partnered with fashion brand Lacoste for the GOLF le COSTE* clothing line, featuring pale pink, beige, and off-white colours.
Golf Wang has also collaborated with Jeni's Splendid Ice Creams, releasing two ice cream flavours: "Snowflake" in 2019 and "Pluto Bleu" in 2020. Additionally, the brand has worked with Levi Strauss & Co., releasing a vintage-fit trucker jacket and jeans set for their '501 Day' in 2020.
In recent years, Golf Wang has expanded its collaborations with sports teams, notably partnering with seven National Football League teams, including the Carolina Panthers, Dallas Cowboys, and Las Vegas Raiders. The collaboration, titled "Panthers by Golf," features t-shirts, bomber jackets, sweatshirts, and more.
Golfer Grayson Murray: Suicide or Not?
You may want to see also
Explore related products
Golf Wang's aesthetic
Golf Wang is an American streetwear brand established by musician Tyler, the Creator, in 2011. It is known for its colourful aesthetic and playful take on streetwear, fusing urban style with a childlike innocence. The brand's look has been described as "private school wear" with a DIY ethos, encouraging people to develop their own unique style.
The label's pastel colours and bold, quirky graphics reflect Tyler's personal style, blending elements of prep, skate, streetwear, and sportswear. This aesthetic has been described as a rebellion against the monotony of mainstream fashion, inviting people to express themselves authentically.
Golf Wang's merchandise extends beyond clothing to footwear, jewellery, and other products. The brand has collaborated with various artists and brands, including Converse, Vans, and Lacoste, infusing fresh perspectives into the fashion landscape and attracting audiences beyond the typical hip-hop fanbase.
The brand's first release was the KAW-CAB sandals in "Mocha" and "Lemon Yellow," showcasing its playful use of colour. This was followed by other footwear releases and collaborations, such as the "GLF Giano Ox" shoe with Converse in 2019, available in "Bright Concord" and "Cuban Sand".
In addition to its colourful and playful aesthetic, Golf Wang also embraces the spirit of youthful rebellion and free thinking, challenging fashion norms and making social commentary through its clothing.
Canceling Arccos Golf: A Step-by-Step Guide to Termination
You may want to see also
Explore related products
Golf Wang's debut
Golf Wang is an American streetwear brand founded by musician Tyler, the Creator, in 2011. The brand is an offshoot of the Odd Future Wolf Gang Kill Them All (OFWGKTA) merchandise operation, also known as Odd Future for short, of which Tyler was a co-founder.
The brand made its debut in December 2011 with the release of its first lookbook, "Holiday 1991". At the time, Golf Wang was still affiliated with Odd Future, and its first retail space was the Odd Future store on Fairfax Avenue, which opened in 2011. Tyler announced the store's closure in a series of tweets in 2014.
Golf Wang initially offered hoodies and t-shirts, but it soon expanded into a full-fledged skate-inspired clothing label with a wide range of clothing items and accessories. The brand became known for its colourful visual aesthetic, with a pastel colour palette and bold graphics that mirrored Tyler's personal style. In 2013, Golf Wang publicly separated from Odd Future and established itself in the fashion industry beyond its Odd Future affiliation.
The brand made its runway debut on June 11, 2016, at Made LA, a fashion event created by IMG. The show also marked the debut of the 'Golf le Fleur' shoe collaboration with Converse and Vans. Notable attendees included Kanye West, Kendall Jenner, and Janelle Monáe. The show featured a "see-now, buy-now" process, allowing the collection to be available for pre-order after the show.
Golfing in a Decade: Is It Worth It?
You may want to see also
Explore related products
Types of apparel
Golf Wang is an American streetwear brand established by musician Tyler, the Creator, in 2011. The brand offers a range of clothing, footwear, jewellery, and other products, known for its colourful aesthetic, bold graphics, and collaborations with other brands.
The Golf Wang apparel collection includes:
- Shoes: Golf Wang has collaborated with Converse and Vans to release the 'Golf le Fleur' shoe, featuring various colourways. They have also released sandals under the names KAW-CAB and DEPA-CAB, and have collaborated with Clarks Originals.
- Clothing: Golf Wang's clothing line features pastel colours such as pale pink, beige, and off-white, with unique names like "litchi", "geode", and "mascarpone". They have also collaborated with fashion brand Lacoste for an SS19 collection named 'GOLF le COSTE'.
- Accessories: In addition to footwear and clothing, Golf Wang offers a range of accessories, including scented candles in collaboration with Japanese fragrance label "reta W". The candle, named 'Coldwater', was released in March 2019.
- Jewellery: Golf Wang offers a range of jewellery, though specific pieces are not mentioned.
The brand often collaborates with other companies, such as Converse, Vans, Clarks Originals, and Lacoste, to create unique and trendy pieces that embody the Golf Wang aesthetic.
Golf GPS Systems: How Do They Work?
You may want to see also
Frequently asked questions
Golf Wang is an American streetwear brand founded by musician Tyler, the Creator in 2011.
Golf Wang is known for its skate-inspired aesthetic, featuring bold graphics and a pastel colour palette. The brand sells clothing, footwear, and jewellery, often in collaboration with other brands like Converse, Vans, and Lacoste.
Golf Wang apparel can be purchased through the brand's website, as well as through third-party retailers such as Depop, Grailed, and GOAT.
